YouTube has become a favoured site for many marketers looking to generate leads and improve revenue for businesses around the globe. When you think of a blog you think of an informative and interesting article that is written and linked back to your company.
These days YouTube is so popular because in essence it is a blog, just in a video format. You gain followers and are able to keep your target audience updated on the latest trends and developments, of course leading them back to your website to improve your website traffic.
While so many companies concentrate their online marketing efforts to their own web page, their social media platforms and their written blogs, recent surveys have shown that more businesses are now putting their marketing efforts into video blogs, as another useful social media tool.
When combining video blogs with a host of guest blogging services, companies are able to achieve success, improve visibility and increase their traffic exponentially in a short period of time. When you think of a social media platform such as Facebook you are targeting a much younger audience, the majority of users are under the age of thirty.
Using guest blogging services, your own business blog and video blogs you reach a much larger audience and are guaranteed to reach your specific target audience no matter the age, as these days everyone uses the internet whether on their home computer, tablet PC or their smartphone.
The internet has changed the way we market our businesses and making the most of the social media services available, companies are able to achieve success on a minimum budget.
Ian Phillips, a freelance writer, believes that through guest blogging services and video blogging a company is able to gain maximum exposure without exceeding their limited marketing budget.